ACCE Training Resource

Is your marketing message in tune with the wants and needs of your members and prospects? In this encore presentation of a popular workshop from ACCE’s L.A. convention, participants will:

• Discuss how to show members and prospects the return on investment in membership dues.
• Learn which questions lead to a better understanding of customers’ needs.
• Understand how to best tailor your value proposition to specific audience segments.
• Discuss tools that help you better understand member needs and prove the value of chamber membership

Video Presentation

Now more than ever, customer care is vital to chamber success, especially with increasing competition from other networking and business groups. In this webinar, Nicki Anderson of the Naperville Area Chamber of Commerce discusses how to develop and implement a customer care program, the customer care strategies that work (and don’t work), and how such programs can significantly improve your retention numbers.

Video Presentation

In the new world created by COVID-19, mergers and alliances can be invaluable opportunities for chambers to become stronger, more impactful business and community champions. In this webinar, hear the fascinating stories of two very different merger and alliance journeys. Our panel covers the considerations evaluated in the decisions to merge, how they staffed and managed the process, resources consulted, and lessons learned. Our panel will include Rick Kidder and Mike O’Sullivan, co-CEOs of the One SouthCoast Chamber; and Jeff Rea, CCE, CEO of the South Bend Regional Chamber of Commerce and the Greater Niles Chamber of Commerce.

Video Presentation

Are you hosting more and more events every year? Can’t seem to say “no”? In this webinar, Shawna Burton, Executive Director of Engagement & Marketing of Greater Louisville Inc., will discuss how to tie your chamber’s event calendar to strategic goals, create (and keep) a stop list, and build a programming schedule valued by your members. This webinar is be a preview of Shawna’s session to be presented at ACCE’s October 2016 Chamber Events Training conference, hosted by Greater Louisville Inc.

Video Presentation

As valuable as ribbons cuttings and other traditional events are, you know that your chamber offers so much more. Help your prospects change their perceptions of your chamber’s value through strategies and tips offered in this webinar by Shari Pash of Strategic Solutions for Growth. Shari shares strategies and tips for educating potential members on the value of their chamber investment and why it is important to invest even if they have limited time to be involved.

Video Presentation