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Coalition of Filipino American Chambers of Commerce - COFACC

Coalition of Filipino American Chambers of Commerce

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Sp Directors

Lorenzo “Enchong” C. Formoso

 

Career Highlights

 

  • Chair for the Committee for Trade Facilitation and Ways & Means for International, Philippine Chamber of Commerce and Industry (PCCI), 2022 to present
    The Philippine Chamber of Commerce and Industry (PCCI) is a non-stock, non-profit, non-government business organization comprised of small, medium, and large enterprises, local chambers and industry associations  representing various sectors of business, all working together to foster a healthier  Philippine economy and improve the viability of business in the community.
  • Ambassador for Asia Pacific, World Retail Congress, 2018 to present
    A London based organization that brings together the leaders of the global retail industry. It provides a high-level forum for senior retailers to learn and share insights from powerful connections.
  • Vice-Chairman and Board of Director, Philippine Retailers Association (PRA), 2009 to present
    The foremost organization for the retail industry in the Philippines.
  • Consultant, SM Retail Incorporated and Board Advisor, ACE Hardware, 2018 to December 2021
  • One of the incorporators of the Federation of Asia Pacific Retailers Association (FAPRA).
    Registered in Kuala Lumpur, Malaysia in 2018, FAPRA is the regional retailer organization of eighteen (18) countries in the Asia Pacific.
  • Chairman, Marketing Services, Philippine Chamber of Commerce and Industry (PCCI), 2018 to 2019
    The PCCI is the lead business industry organization in the Philippines.
  • Chairman, Federation of Asia Pacific Retailers Association (FAPRA), 2016 and 2017
    Chaired the heads of delegates (HOD) Meetings in Manila in 2014 and 2015, and in Kuala Lumpur, Malaysia.
  • Chairman, Philippine Retailers Association (PRA), 2016 to 2018
  • President, Philippine Retailers Association (PRA), 2013 to 2016
    During this term, helped successfully staged the 17th Asia Pacific Retailers Conference and Exhibition (APRCE) in Manila in October 2015.
  • Chairman, National Retail Conference & Expo (NRCE), 2017.
    NRCE is the largest and most important retail event in the Philippines.
  • Chief Operating Officer (COO) and Vice-Chairman of the Board, Duty Free Philippines Corporation (DFPC), 2011 to 2016
    DFPC was awarded in 2014, the World Frontier Award in Cannes, France for its Outstanding Contribution to the Travel Retail Industry. The Frontier Awards is the most prestigious award giving body of the world duty and tax free industry. It is considered as the Oscars of the World Travel retail industry.
  • Board of Director, Asia Pacific Travel Retail Association (APTRA), 2011 to 2016
    APTRA is the trade association for the duty free and travel retail industry of the Asia Pacific region.
  • Recipient of Travel Retail’s Moodie Report’s 2012 “People of the Year” for his contribution to the Asian travel retail industry.
  • Among the pioneers of DFPC in 1987 who helped set-up the company’s organizational and operational structure.
  • Initiated the creation of DFP CARES, an aggrupation of DFP employees and the international travel retail industry, that implemented programs and activities to help the disaster victims of Super Typhoon Yolanda (Hurricane Haiyan) in 2013. DFP CARES in partnership with SM CARES (and SMDC) was also able to build and turnover more than 25 houses in Tacloban, Leyte in 2016.
  • Speaker, Panelist, Resource Person, and Delegate in various international retail and trade conferences:
    • Resource Person, World Retail Congress (WRC) Virtual Conference “Connected”, September 2020
    • Expert Judge, World Retail Awards 2020’s Outstanding Store Design Category
    • Speaker, Franchise and Retail Trade Conference (FRTC), Los Angeles, California in 2019
    • Delegate, World Retail Congress (WRC) in Amsterdam, Netherlands in 2019
    • Expert Judge, World Retail Awards 2019 Future Retail Challenge Category, Amsterdam, Netherlands in 2019
    • Speaker, World Retail Congress (WRC) in Madrid, Spain in 2018
    • Delegate, Forum of International Retail Associations & Executives (FIRAE) at the “Big Show” in New York in 2016, 2017, 2018 and Lake Como, Italy in 2017 and in Dublin, Ireland in 2018
    • Speaker, MAPIC in Cannes, France in 2016 and in Milan, Italy in 2017
    • Speaker, Travel Retail’s Trinity Forum in Abu Dhabi in 2014, Seoul in 2015, and Taipei in 2016
    • Speaker, World Retail Congress (WRC) in Paris, France in 2014
    • Speaker, Tax Free Asia Pacific Association Plenary (TFAP) in Singapore in 2013
    • Delegate, Tax Free World Exhibition (TFWE) Cannes, France, from the period 1992 to 2015
  • Band member, Mid-Life Crisis Band, 2008 to present
    Received an ANVIL AWARD at the 2018 Awards Night with the Midlife Crisis Band for its MLC-UP College of Music Scholarship Program

On a personal note, Enchong as he is commonly called by his family and friends, has a wide range of interests. His hobbies include photography, golf, benchrest shooting, and cycling. He also enjoys travelling and listening to hi-fi audio. But most of all, he enjoys the company of his family and friends.

Annie Nepomuceno

Congrats Annie Nepomuceno
Annie Nepomuceno now serves as the Vice Chair of the United Chambers of Commerce of San Fernando Valley, California after her term as the “pandemic president” of the Filipino-American Chamber of Commerce of Greater LA. Her tenacity and fearlessness to try new things, paired with “conductor” skills culled from decades as a professional musician, led her to be bestowed with Leadership Awards. She has be recognized by Chambers, the Fil-Am Community as well as being named as one of the San Fernando Valley’s Business Journal’s Valley 200: The Most Influential persons in SFV two years in a row. The Iowa-born turned Angeleno, Nepomuceno has expanded her concert production reach by evolving into Music Arts International, LLC. This partnership with COFACC Founding Member Angelo Varsobia recently produced three cities in the concert tour of superstar Gary Valenciano. As a performing artist, her music releases are available on iTunes, Spotify, et. al.

Ellen Rodriguez-Swing

Congrats Ellen SwingEllen Rodriguez-Swing currently serves as the Chief Financial Officer of Village Casa, a philanthropic commercial furniture company which is based in Las Vegas. She also sits as the treasurer for ReIgnite Hope Las Vegas, a non-profit organization which offers free accelerated welding and metal fabrication programs to disadvantaged students. She oversees all aspects of the finances, including the development and management of budgets, preparation of financial statements, and reporting to the CEO.

Ellen brings to the organization nearly two decades of financial management experience with a focus on developing procedures and strategic direction to create efficient membership productivity and performance. She also helps streamline financial and procedural policies and create monitoring, compliance, and accountability systems.

 

Education:

BA Political Science
BS Accounting
MS Accounting

Romielyn Joson


Romielyn Joson is the CEO and founder at WEALTH in BEAUTY, LLC. As a previous multiple business owner in the construction and wedding industries, she amassed valuable entrepreneurial abilities and leading independent skincare consultants to live life in the beauty of their dreams. With her existence mission of servitude, Romielyn has earned a most coveted spot amongst the Top 2% of Rodan + Fields Independent Consultants globally. In addition, she has been honored as a Rodan + Fields Prescription for Change Foundation finalist for her philanthropic work with providing footwear to homeless youth locally and internationally. A firm believer of Jesus and his love, Romielyn has served in mission trips ensuring no one misses God’s grace. She is blessed with two thriving children, and a wife to a fantastic cook and basketball fanatic. Quick to draw a dance-move over a beat, she is fond of a balanced Crossfit workout.

Vivian Lim

Congrats Vivian Lim

EDUCATION

Columbia College, Hollywood, CA/ Tarzana, CA
Master of Arts in Cinema, Magna Cum Laude

PROFESSIONAL EXPERIENCE

Starshine Video Productions

    • Free Lance Producer, Director, Camera Operator, Writer and Editor
    • Producer, writer, director, Century 21 All Star, Century Pure Gold and Emerald Financial Commercial
    • Producer, writer, director and editor, Cherry’s Cosmetics
    • Producer, writer, director and editor, Whazzup
    • Official Videographer, Hollywood Celebrates The Philippines

International Channel 18, Los Angeles, CA

Free Lance Camera Operator/Floor Director 2006-2008

Imprints Wow

Owner/Apparel Decorator 2019 up to the present

 

MEMBERSHIP/ AFFILIATION:

  • Board Member, Filipino American Chamber of Commerce of Greater Los Angeles 2012 -2022
  • Created the Awards and Discount Program
  • Recruited Avis/Budget Car Rental to join COFACC’s discount program
  • Recruited a sponsor to match funds for COFACC vaccine project

 

ADDITIONAL SKILLS

  • Trilingual, English, Chinese and Filipino
  • Public Speaking
  • Creative, able to execute concepts to reality
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Contact Us

Coalition of Filipino American Chambers of Commerce (COFACC)
22102 Normandie Ave.
Torrance, CA 90502
contact@cofacc.org

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